Dental marketing · Dentists, orthodontists & specialists
Found. Chosen. Booked.
Dental SEO and AI search that gets your practice found, lead generation that fills the schedule with the cases you want, and beautiful websites built to turn visitors into appointments.
- 15 → 300+
- new patients a month for Canyon Crest Dental
- ~50
- dental practices we market across 5 states
- 20 yrs
- helping practices grow, all in-house
What we do best
Three things that grow a dental practice.
SEO + AI search (GEO)
Found on Google and recommended by AI
Local SEO plus generative engine optimization (GEO), so you rank in the map pack and get named when patients ask ChatGPT, Gemini or Google AI for the best dentist in town.
Learn more about SEO + AI search (GEO)- Map-pack rankings for “dentist near me”, implants and Invisalign in every city you serve
- GEO: content, schema and citations that get AI assistants to recommend your practice
- Procedure and city pages built for Google and AI answers, like Smile Quest’s 25+ and 6
- Review programs that feed both Google rankings and AI recommendations
#1
ranked dentist in its market
Canyon Crest Dental
Lead generation
Fill the schedule with the cases you want
Google and Meta campaigns by procedure, landing pages and follow-up, every one tracked from first click to booked consult to accepted case.
Learn more about Lead generation- Implant, Invisalign, emergency and new-patient campaigns
- Dedicated landing pages built for one procedure and one action
- Call tracking and recordings, reviewed by our call analyst
- Email and SMS recall that books patients you already have
15 → 300+
new patients a month
Canyon Crest Dental
Websites made to convert
Beautiful, functional and built to book
Fast, mobile-first practice sites designed around one job: earning trust and turning a visitor into an appointment. Smile Quest is the newest example.
Learn more about Websites made to convert- Reviews, a booking button and tap-to-call on the very first screen
- Video office tours and real before and after sliders, no stock photos
- Smile Preview and Smile Guide AI tools that turn browsers into bookings
- Online forms, financing and membership plans, all without a phone call
875+
5-star reviews on the first screen
Smile Quest Dental
Our newest dental site
Smile Quest Dental, built to book.
Five doctors, a 19-person team and six cities around Rocklin, CA. Every part of the new site is designed to earn trust fast and make booking easy.
- 875+ five-star Google and Yelp reviews shown on the very first screen
- A video tour of the office as the hero, so patients feel at home before they call
- Drag-to-compare before and after gallery of real Smile Quest patients, no stock photos
- Profiles for all 5 doctors and the full 19-person team
- Smile Guide AI assistant and a free Smile Preview tool that turn browsers into bookings
- 25+ procedure pages and city pages for Rocklin, Roseville, Lincoln, Granite Bay, Antelope and Loomis
Dental results
Measured in patients, not clicks.
Riverside, CA · Family & cosmetic
Canyon Crest Dental
15 → 300+
new patients a month
$900K+ monthly revenue · 15x return · #1 ranked dentist in its market
4 locations · Implants
Healthy Smiles California
100s
implant cases every month
Implant landing pages, paid search and video · thousands of 5-star reviews
NV, OR, WA, UT & CA · DSO
Multi-state dental group
~50
practices we market
The full outsourced marketing department for a multi-specialty, multi-brand group
"When we started with RPM we were seeing about 15 new patients a month. Today it's over 300, and the practice is doing more than $900K a month."
By specialty
Built for how your practice grows.
General & family dentists
- New-patient specials and map-pack rankings
- Recall and reactivation by email and SMS
- Review generation after every visit
- Emergency and same-day search campaigns
Orthodontists
- Invisalign and braces campaigns for parents and adults
- Free-consult funnels with online booking
- Social video that reaches teens and parents
- Referral tracking from general dentists
Specialists
- Implant, full-arch and oral surgery landing pages
- High-intent campaigns tracked to accepted cases
- Periodontics, endodontics and pediatric visibility
- Referral-doctor relationships and education content
Why RPM
What makes us different.
Dental is our deepest bench
From single-doctor offices to a ~50-practice DSO. We know case acceptance, recall, insurance mix and what a new patient is worth.
Ahead of the curve on AI
We were optimizing for ChatGPT, Gemini and AI Overviews before most agencies knew what GEO was, and we build AI tools like Smile Guide into practice sites.
Measured in patients, one team
We report booked cases, not clicks, keep pixels off patient pages, and do it all in-house. Founder Ryan Pereyra still answers the phone. 20 years in.
FAQ
Dental marketing questions.
How much does dental marketing cost?
Most single-location practices invest $3,000 to $8,000 a month across SEO, ads and website care, plus ad spend. Multi-location groups and DSOs scale from there. Your free audit includes projected new patients and cost per patient at three budgets, and we work month-to-month.
How long does dental SEO take to work?
Map-pack movement for core searches like “dentist near me” usually starts within 60 to 90 days. Procedure and city pages build over 4 to 6 months. Paid search for implants, Invisalign and emergencies can book consults in the first few weeks while SEO compounds.
What is GEO, and why does it matter for my practice?
Generative engine optimization (GEO) gets your practice named when patients ask ChatGPT, Gemini or Google AI Overviews for the best dentist, orthodontist or implant doctor nearby. We use structured data, citations, reviews and answer-ready content so AI assistants understand and recommend you.
Do you work with orthodontists and dental specialists?
Yes. We market general and family dentists, orthodontists, oral surgeons, periodontists, endodontists, pediatric dentists and multi-specialty groups, from single-doctor offices to a ~50-practice DSO.
Is your dental marketing HIPAA-aware?
Yes. We keep ad pixels off patient-facing forms and booking pages, use HIPAA-aware form and call tracking setups, and never put protected health information into ad platforms.
How do you measure results?
In patients, not clicks. Call tracking, form tracking and booking data show new patients, booked consults and accepted cases by source, and our call analyst reviews recordings so your front desk can convert more of them.
See how many new patients you're leaving on the table
A free audit of your rankings, AI visibility, ads and website, with projected new patients at three budgets. No obligation.
Free offer · Worth $2,500
Get your free practice audit.
Tell us where you want to be in 90 days. A senior strategist — not a sales rep — will build your plan.
- Full SEO, paid ads and AI visibility audit
- Competitor keyword and ad spend breakdown
- Projected leads and cost per lead at 3 budgets
- A 90-day action plan — yours to keep
What happens next
- We review your marketYour site, rankings, ads and top competitors, within one business day.
- Strategy callA 30-minute walkthrough of what we found and where the fastest wins are.
- Your plan, in writingBudgets, projected leads and a 90-day roadmap. No obligation.
"RPM has been the best investment in our business since we opened our doors. From web site building, SEO and AdWords to strategies that generate phone leads, RPM has us covered."
No contracts. No spam. A senior strategist replies within one business day.