Pain Management
Boomerang Health Care
A complete rebrand for California's #1 pain management provider.
- #1
- Pain management provider in California
- 23
- Clinics rebranded, Santa Rosa to San Diego
- 100%
- New brand system across every touchpoint
Healthcare marketing · Clinics, specialty care & multi-location groups
Found. Trusted. Booked.
Patients and referral partners decide in a single search whether a practice feels credible. We build the brand, site and search presence that earns that trust, then make booking the next obvious step.
- #1
- pain management provider in California, rebranded by RPM
- 23
- Boomerang clinics on one brand, site and Google rollout
- Month-to-month
- no long-term contracts
What we do best
Three things that fill a schedule.
Healthcare SEO + AI search
Found for the care you provide
Service, condition and location pages, Google Business Profiles for every clinic and GEO, so you rank in the map pack and get named when patients ask ChatGPT or Google AI where to go.
Learn more about Healthcare SEO + AI search- Map-pack rankings for every location and specialty you offer
- Condition and treatment pages written in plain, patient-friendly language
- Provider bios, reviews and credentials structured so AI assistants trust them
- Listings cleaned up across Google, Healthgrades, WebMD and insurer directories
23
clinic Google profiles rolled out
Boomerang Health Care
Brand + websites
Credible in the first five seconds
A brand and site that match the quality of your care, with program pages, provider pages and a clear path for patients, referring providers and payers.
Learn more about Brand + websites- Logo, brand guidelines and asset library used across every clinic
- Program and service pages that explain care before the first visit
- Referral, insurance and provider pages that cut phone tag
- Fast, accessible, mobile-first pages with booking on every screen
#1
pain management provider in California
Boomerang Health Care
Paid search + patient demand
New patients now while SEO compounds
Google Search, Performance Max and social campaigns aimed at the services and locations with open capacity, measured in booked appointments instead of clicks.
Learn more about Paid search + patient demand- Campaigns by location and service line, shifted toward open schedules
- Ad copy and landing pages written with healthcare advertising policies in mind
- Call, form and booking tracking without exposing patient health information
- Reporting by clinic, service and lead source
Healthcare results
Measured in booked appointments.
Boomerang Health Care had grown into California’s #1 pain management group, but its brand hadn’t kept up. We rebuilt it from the logo out and launched one site for all 23 clinics.
One brand, 23 clinics
Logo, signage, stationery, social and Google profiles rolled out across every location from Santa Rosa to San Diego.
Program pages that explain care
Dedicated pages for Function Restoration, Trauma Recovery and Traumatic Brain Injury programs.
Built for referral partners
Referral, provider, insurance and MPN pages give attorneys, adjusters and physicians a one-click path in.
More results
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Hair Restoration
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A new site, updated brand and full-service marketing that made Natural Image #1 in its market.
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Chiropractic
Power Inn Chiropractic
Page 1
Google ranking, up from page 7
From page 7 on Google to page 1 in about a year.
Read the case study
Who we serve
Built for how your practice grows.
Specialty & pain care
- Pain management, physical therapy and chiropractic
- Condition and program pages that rank and convert
- Workers’ comp, PI and MPN referral pages
- Video that shows your care team and clinics
Medical & surgical practices
- Orthopedics, oral surgery, dermatology and med spas
- Provider pages with credentials and reviews
- Consult requests and booking on every screen
- Review generation that respects patient privacy
Multi-location groups
- A page and Google profile for every clinic
- Brand systems that roll out to new locations
- New-market launch campaigns
- Reporting by clinic, service line and source
Why RPM
What makes us different.
Privacy by default
Forms, tracking and reporting are set up so marketing data never carries patient health information, and you approve every claim before it goes live.
Ahead of the curve on AI
Patients now ask ChatGPT and Google AI where to get care. We structure your providers, services and reviews so AI assistants recommend your practice.
Measured in appointments, one team
We report booked appointments and new patients, not clicks, and do it all in-house. Founder Ryan Pereyra still answers the phone. 20 years in.
FAQ
Healthcare marketing questions.
How much does healthcare marketing cost?
Every plan is custom. We build it around your specialties, locations and growth goals, so there is no one-size price. Reach out for a free audit and we will put together a custom plan with projected new patients, and we work month-to-month.
Do you work with multi-location practices?
Yes. We build a page and Google Business Profile for every location, roll a single brand out across all of them, and report by clinic. Boomerang Health Care runs 23 clinics on the brand and site we built.
Is your tracking HIPAA-conscious?
We set up forms, analytics and ad tracking so they do not collect or share protected health information, and we avoid retargeting based on health conditions. Your practice remains responsible for its own HIPAA compliance.
Which types of practices do you work with?
Pain management, physical therapy, chiropractic, orthopedics, oral and maxillofacial surgery, dermatology, med spas and multi-location medical groups. Dental practices have their own program on our dental marketing page.
What is GEO, and why does it matter for my practice?
Generative engine optimization (GEO) gets your practice named when patients ask ChatGPT, Gemini or Google AI Overviews where to get care. We use structured data, citations, reviews and answer-ready content so AI assistants understand and recommend you.
How do you measure results?
In booked appointments and new patients. Call, form and booking tracking show which channels and pages bring patients in, so budget goes to what actually fills the schedule.
See how many patients are choosing another practice
A free audit of your rankings, AI visibility, ads and website, with projected new patients at three budgets. No obligation.
Free offer · Worth $2,500
Get your free practice audit.
Tell us where you want to be in 90 days. A senior strategist — not a sales rep — will build your plan.
- Full SEO, paid ads and AI visibility audit
- Competitor keyword and ad spend breakdown
- Projected leads and cost per lead at 3 budgets
- A 90-day action plan — yours to keep
What happens next
- We review your marketYour site, rankings, ads and top competitors, within one business day.
- Strategy callA 30-minute walkthrough of what we found and where the fastest wins are.
- Your plan, in writingBudgets, projected leads and a 90-day roadmap. No obligation.
"RPM has been the best investment in our business since we opened our doors. From web site building, SEO and AdWords to strategies that generate phone leads, RPM has us covered."
No contracts. No spam. A senior strategist replies within one business day.