Alaska marketing built around the seasons.
Few states swing harder between seasons than Alaska. RPM National helps Anchorage, Fairbanks, Juneau and Mat-Su businesses capture summer visitor demand, then pivot budget to the heating, plumbing and healthcare searches that spike when temperatures drop.
Serving all of Alaska, managed from our Roseville, CA headquarters
- ~50
- Practices we run marketing for at Bluetree DSO
- 23
- Clinics rebranded for Boomerang Health Care
- 15x
- ROI delivered for Canyon Crest Dental
- 15 yrs
- Serving clients in nearly every U.S. state
- #1
- Rankings earned for clients in their markets
The Alaska market
What it takes to win in Alaska.
- Summer brings cruise passengers, anglers and road-trippers who book tours and lodging from their phones. Winter brings furnace failures, frozen pipes and snow removal calls. We build two playbooks per year so your ads never run on the wrong message.
- With communities spread across huge distances and many towns off the road system, Google Business Profile accuracy matters more here than almost anywhere. We keep hours, service areas and categories precise so locals and visitors find you first.
- Anchorage holds a large share of the state’s population, so we usually anchor campaigns there and expand into the Mat-Su Valley and Kenai Peninsula as results come in.
- Alaska campaigns are built on flexible budgets, so we can spend more in peak tourism months and switch to heating, plumbing and healthcare messaging when winter arrives.
- We work with tourism, healthcare and home services businesses in Alaska, along with many other industries, and report monthly on the calls, leads and revenue your marketing produces.
Major Alaska markets we serve
- Anchorage, AK
- Fairbanks, AK
- Juneau, AK
- Wasilla, AK
- + every city in AK
Alaska from above
The Alaska market we help you win.
From Anchorage, Fairbanks, Juneau and Wasilla, every Alaska market has its own customers and competitors. Here is a look at the state our clients serve.
Video: Scenic Relaxation on YouTube
Marketing services in Alaska
Everything Alaska businesses need to grow.
- Search Engine Optimization in AlaskaRank for tour, lodging and service searches from Anchorage to Juneau, with separate content for residents and visitors.
- PPC & Paid Advertising in AlaskaGoogle Ads budgets that ramp up for peak season and scale back automatically when demand drops.
- Streaming, OTT & Connected TV in AlaskaStreaming TV across Alaska households, timed to winter service needs and spring booking windows.
- Web Design & Development in AlaskaFast, mobile-first sites that load on rural connections and turn trip planners into bookings.
- AI Search Optimization in AlaskaGenerative engine optimization so ChatGPT, Gemini, Perplexity and Google AI Overviews recommend you.
- Social Media Marketing in AlaskaShort-form video, community management and paid social that turn attention into customers.
Ask us anything
Your Alaska marketing questions, answered.
Ask an RPM strategist
Instant AI answers based on our playbooks
FAQ
Alaska FAQs.
How do seasonal Alaska businesses keep leads coming year-round?
We split the year into tourism and winter playbooks, shift budget between them, and use SEO and reviews to keep steady visibility in the off-season.
Can you target visitors before they arrive in Alaska?
Yes. We target people in the Lower 48 who are researching Alaska trips, then retarget them once they land in Anchorage or board a cruise.
Do you serve businesses outside Anchorage?
Yes. We work with businesses in Fairbanks, Juneau, Wasilla, Palmer, Soldotna and remote communities, using service-area targeting that fits Alaska’s geography.
Do you work with businesses in Alaska?
Yes. RPM National works with businesses throughout Alaska, including Anchorage, Fairbanks, Juneau, Wasilla. Our team is based in Roseville, California, and we have served clients in nearly every U.S. state over the past 15 years.
Do I need a marketing agency located in Alaska?
No. Nearly all of our work, from SEO and Google Ads to TV buying and websites, is done remotely with regular video calls and clear reporting. We research your Alaska market, competitors and service area just as closely as a local agency would.
Also serving the West
Get a free, custom growth plan in 48 hours
We will audit your SEO, ads and AI visibility, then show you exactly how many leads you are leaving on the table — free, no obligation.
Free offer · Worth $2,500
Get your free Alaska growth plan.
Tell us where you want to be in 90 days. A senior strategist — not a sales rep — will build your plan.
- Full SEO, paid ads and AI visibility audit
- Competitor keyword and ad spend breakdown
- Projected leads and cost per lead at 3 budgets
- A 90-day action plan — yours to keep