Case study · Home Improvement
D&D Cabinets · ddcabinets.com
From local shop to the #1-ranked cabinet brand in its market.
- #1
- Google ranking in their market
- New
- Updated branding & new commercials
- Rebuilt
- Revised media plan & workflow
The challenge
D&D Cabinets had great craftsmanship but an inconsistent brand, a media plan that was not producing enough qualified leads, and a manual workflow that slowed down every estimate.
What we did.
- 01
Refreshed the D&D Cabinets brand so every touchpoint looks as premium as the product.
- 02
Produced new commercials showcasing real projects for TV, YouTube and social.
- 03
Revised the media plan to shift budget toward the channels producing booked consultations.
- 04
Improved the lead-to-estimate workflow so every inquiry is captured, routed and followed up.
- 05
Ran SEO and local search to take the #1 position for their core cabinetry terms.
The result
D&D Cabinets moved to the #1 ranking in its market, grew the business and now runs on a cleaner, faster workflow from first click to signed project.
Scope of work
Everything we delivered.
- Brand refresh
- TV, YouTube & social commercials
- Media plan & budget strategy
- Lead-to-estimate workflow
- SEO & local search
- Google Ads
- Social media management
- Website updates
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